Campaign: Luxury Resale Report

Every year The RealReal uses proprietary data to crunch the numbers and determine who’s up, who’s down and which trends are emerging in luxury resale. I worked closely with pr, business intelligence, merchandising and design to craft stories and infographics that accurately conveyed the key takeaways from our deep data dive in a way that was elevated, engaging and easy to understand. I also wrote an accompanying blog post and supporting assets for an integrated marketing campaign featuring the report. See the live report here.