Campaign: The RealReal x Burberry

High Tea & Sustainability: Burberry’s heritage craftsmanship and The RealReal’s commitment to extending the life cycle of luxury items are perfectly paired in this partnership. Aimed at driving consignment of Burberry items to support sustainability and the circular economy, customers who consigned any Burberry item with The RealReal were rewarded with a personal shopping experience and British High Tea at a Burberry store. I created copy for the partnership, including a landing page and assets for an integrated marketing campaign, that tells the story of our shared sustainability goals. See it live here.